Join our Jumpstart Workshop

Two women in a podcast studio with microphones, one sitting and the other standing, during a marketing event about how to get podcasts, with a large screen displaying headphones and text in the background.

Finding your North Star: Cohort Style

If you’re serious about starting a podcast but working with a limited budget, our Jumpstart Group Workshop will help you move from idea to launch.

You’ll join a cohort of no more than 5 participating teams who, like you, are highly motivated to launch a sustainable and effective podcast right out of the gate.

We guide you with best practices, proven tools and templates, and clear next steps, so you can de-risk your investment and confidently follow through on your podcast idea.

  • Hands-on group exercises with tailored feedback

  • Clear view of where you fit in the podcast landscape

  • Expert guidance to refine concepts, formats, and naming

  • Principles for designing a compelling audio brand

  • Scripts and prompts: what to say (and what to avoid)

  • Proven strategies for building and growing an audience

  • How to decide where and if video fits

  • Roadmap for production workflows, AI tools, and timelines

  • Core principles of Podcast-First™ to future-proof your show

$3,500* Per Team: Offered only once a quarter, limited to 5 participating teams

*We offer 1 scholarship spot per quarter for a minority owned business, non-profit or student 

Schedule

Week 1: Pre-Production

  • Kickoff & cohort connections

  • Identify the why, audience & goals

  • Overview of podcast landscape

  • Podcast First™ approach

Week 2: Digging into Content

  • Anatomy of a podcast

  • Creating your concept

  • A lesson on episode structure

Week 3: Post Production

  • Guest outreach & prep

  • Managing production workflow + templates

Week 4: Post Production

  • Production & hosting tools, publishing infrastructure

  • Editing overview (how to manage an editor)

Week 5: Post Production

  • Audience growth strategy

  • Monetization

  • Analytics

Week 6: (optional)

  • Group share + feedback

IMPORTANT DATES

Enrollment Deadline: April 20th

First Meeting: May 19th, 2026

Frequently Asked Questions