Your Branded Podcast Starts With These 3 Questions
Getting thoughtful answers to these three critical questions is the first step in our Podcast Jumpstart program. We created it to ensure that together, we make the right podcast for your audience, that it aligns with your purpose and achieves the outcomes you’ve defined as most important for your brand.
Answers to these questions will become the North Star to your podcast production and will guide the decisions that go into every episode for the life of your podcast. (no pressure!)
How the Jumpstart Works
Your brand has a unique story. Our expert story tellers at Larj will help get it into your customers earbuds and onto their playlist.
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Weeks 1 & 2
There’s a lot of work to be done before we hit the record button! In this phase we’ll start with your key message, do a deep dive on audience and a competitive analysis and settle on the name and format of your show.
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Weeks 2 & 3
Next we’ll develop a content plan, and the workflow and timeline to produce your first 10 episodes. At the end of week three you’ll have a roadmap for a sustainable production.
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Weeks 3-5
It’s time to hit record! Now that your roadmap is in place we’ll get into the studio (or capture sound in the field) and record. We’ll also provide coaching behind the mic for hosts and guests, and create the feel of your show with music - intro/outros and transition styles.
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Weeks 5-6
In the final phase we’ll set you up with a strong publishing infrastructure, marketing strategy, metrics and launch plan. That’s all there is to it!
Join our group of innovative brands that are telling their story through the power of podcasting.
“Bad podcasting is easy (I tried to go it alone before I met Larj), and great podcasting is hard. Highly recommend.”
“The Larj team got us up and running. We have a season under our belt and are plunging ahead. It was a great way to leverage their expertise to build those skills internally.”
“Larj provided the production and creative spark that made our podcast really sing- music, format, it all works thanks to their experience, creativity and wisdom!”
“The team is incredibly knowledgeable and capable and there’s someone to oversee each aspect: producer, editor, creative, sound engineer, etc. Soup to nuts, they took care of everything!”
Podcasts We’ve Made
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![Close-up photograph of a smiling woman with long brown hair, wearing a light-colored sweater, positioned in front of a background with large black and white text.]()
Pivotal with Hayete Gallot - Microsoft
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![Book cover for Inspired Design from Seattle Design Center featuring line drawings of home decor items.]()
Inspired Design - Seattle Design Center
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![Silhouette of two women with long hair looking out a window at a starry night sky with swirling clouds, framed by dark walls, and overlaid with faint white text.]()
Nobody Should Believe Me
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![View from a bicycle at sunset on a street with trees on both sides, and a large fire or explosion in the background.]()
Living Change a Quest for Climate Leadership
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![Logo with the number 10, an upward arrow, and the words 'Bolder The B Team'.]()
20x Bolder - The B-Team
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![A graphic with a stylized dandelion seed head, with letters 'PEACEFUL EXIT' at the bottom.]()
Peaceful Exit
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![Text saying 'The T' and 'tunnel' with a background of teal dots on a dark background, and partial visible text at the bottom that reads 'TRUE REPORTS ON GENDER AND RACE IN THE READING ROOM'.]()
Tunnel of Truth
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![Book cover titled 'What The Hack?' by Adam Levin with stylized 3D block letters and graphic design elements.]()
What the Hack
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![Illustration of a pair of eyeglasses with sound waves around the frames on a purple background, with the words 'HELLO LITTLE DUDE' vertically aligned below.]()
Hello Somebody
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Pitchfork Economics
